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FORT MYERS, FLORIDA, October 25, 2023 – Fish Tale Boats, a premier boat dealership in Southwest Florida, has re-opened its Naples location at 2540 Davis Blvd in Naples, Florida. This grand re-opening brings an expanded commitment to delivering top-notch service, and welcoming Collier County to the boating lifestyle, with this improved facility.

Fish Tale has been proudly serving Collier County for over two decades and has operated at a location on Davis Boulevard for the past several years. “Between supply chain issues and troubles stemming from Hurricane Ian, it was quite literally a perfect storm of issues that led to us temporarily closing the store in Naples.” remarks Travis Fricke, Fish Tale’s vice president of operations. “Fortunately, we were able to turn things around quickly and get the property looking and running better than ever! We have an exceptional staff that has the inventory and resources needed to represent Fish Tale’s high standard of quality.”

With the re-opening of Fish Tale Boats in Naples, including the addition of a new adjoined parcel that brings the location to nearly a full acre, the company is able to further elevate its commitment to quality. The extended Naples facility not only offers an expanded selection of high-end boats but also houses a team of certified professionals dedicated to providing expert guidance. This expansion marks an exciting new chapter in Fish Tale Boats’ journey, solidifying its position as a leader in delivering excellence in the boating industry.

Leading the charge at the revamped Naples location is the accomplished Josh Chaney, a recent addition to the Fish Tale family. With a background in Boat Sales and Yacht Brokering, Josh brings a wealth of experience and knowledge to the team. Additionally, he holds the esteemed position of a Board Member of the Marine Industries Association of Collier County (MIACC). With seven years in the marine industry and over 15 years of successful leadership roles in Fortune 50 companies, Josh is ideally poised to steer Fish Tale Boats’ Naples location toward resounding success.

The re-opening of Fish Tale’s Naples location serves as a testament to the enduring strength of the marine industry in Southwest Florida. “The boating industry is rebounding in the wake of Hurricane Ian,” says Travis Fricke. “Our return to Naples underscores our commitment to the community and our belief in the continued growth and vitality of the marine business and boating lifestyle in this thriving region.”

About Fish Tale Boats

For over two decades, the Fricke family has proudly owned Fish Tale Boats, earning prestigious recognition as one of the nation’s premier dealerships by esteemed boat manufacturers like Chaparral, Premier Pontoons, and Robalo. Serving the boating community in Southwest Florida, Fish Tale Boats operates from three convenient locations: 15581 S. Tamiami Trail in Fort Myers, 2540 Davis Blvd. in Naples, and the Bonita Bay Marina in Bonita Springs. To learn more about their offerings and services, please visit their website at www.fishtale.com or contact them at 239-309-2653.